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NVivo for Qualitative Research

NVivo Lib Guide is a go-to resource for researchers analyzing qualitative data using NVivo software.

NVivo for Qualitative Data Analysis and Visualizations


Welcome to the NVivo Lib Guide, this is a comprehensive resource for users of NVivo, a qualitative data analysis software developed by QSR International. NVivo is a powerful tool that allows researchers to organize, analyze, and gain insights from a wide range of qualitative data sources, including text, audio, video, and social media. This guide is designed to provide you with the information and resources you need to get started with NVivo, whether you are new to the software or an experienced user looking to expand your skills. Here, you will find step-by-step tutorials, tips and tricks, and best practices for using NVivo to conduct your qualitative research. So, whether you are a student, academic, or professional researcher, this guide will help you make the most of NVivo and achieve your research goals.

NVivo Use-Cases and Real Life Usage

NVivo is a qualitative data analysis software used for organizing, analyzing, and finding insights in unstructured or semi-structured data, such as text, images, audio, and video. Its primary use-cases include academic research, market research, public health studies, policy analysis, program evaluation, media analysis, social science research, and education research.

Some of the main real life usage of NVivo are given below

  1. Academic research: NVivo is used by scholars to analyze data for theses, dissertations, and research papers. It helps them systematically code and categorize data, identify patterns and relationships, and develop theories
  2. Public health research: Researchers use NVivo to analyze data from interviews, focus groups, and surveys to study health behaviors, evaluate public health interventions, and inform policy decisions
  3. Policy analysis: Government agencies and non-profit organizations use NVivo to analyze policy documents, stakeholder interviews, and public consultations to understand and evaluate the impact of policies, identify gaps, and develop recommendations.

  4. Program evaluation: NVivo can be used to analyze qualitative data collected during the evaluation of programs or initiatives, helping organizations understand their effectiveness and identify areas for improvement.